Challenge

Creating an in-store customer experience befitting a luxury brand retailer.

Approach

Charriol is a Swiss luxury watch and jewellery brand founded by French entrepreneur Philippe Charriol in 1983. They commission us to design and fit-out their global store roll out. We were tasked to design and build hi-end bespoke cabinetry, integrated AV, content production and full design and fit-out. The overall stores were designed in a modular configuration, enabling a costs effective and scalable solution globally.

• Interior & retail design

• Retail fit-out

• Content production

• Bespoke joinery & cabinetry

• UX journey & retail strategy